EXCLUSIVE: Meghan Markle 'Set for Major New Content Overhaul' After Her Social Media Style is Branded 'So Out of Touch'
Insiders say she’s eyeing a more natural, Goop-style pivot amid backlash.
Meghan Markle is said to be planning a major shake-up of her media and social strategy after backlash that her current output feels “out of touch.”
Insiders say she’s now eyeing a more natural, lifestyle-driven approach – taking cues from Gwyneth Paltrow.
The 44-year-old relaunched herself as a lifestyle entrepreneur in 2025 with her brand As Ever, following the earlier success of her blog The Tig, which ran from 2014 to 2017.
Her venture, initially tied to a Netflix partnership and her series With Love, Meghan, expanded into products including jam, honey, candles and flower sprinkles.
While early reports suggested strong demand, including a first product drop that sold out within an hour, subsequent claims of surplus stock and a scaled-back Netflix arrangement have raised questions about the long-term direction of her brand and media output.
A branding source said: